SELLING YOUR PROPERTY

Top 5 Reasons to Work with Ryan and Daniel

01

Your Interests at Heart

We have built our business exclusively through referrals from friends and family and would not be in business if we didn’t deliver a ten-out-of-ten experience for every client. We pride ourselves on treating every new client with the same care and honesty we extend to our own family—providing advice with your best interests at heart. From our family to yours.

02

Data Analysis and Market Insight

With valuable data available through Rennie, we have access to highly exclusive information. Vancouver’s largest developers pay millions of dollars to access this data as part of Rennie’s consulting services, and you get it for free! Whether it’s market trends, economic outlooks, or new construction data, we not only provide you with the data but also interpret it to create a strategy that ensures your success in today’s market.

03

New Construction and Sales Experience

Rennie is Western Canada’s leading new construction sales and marketing firm. With access to developers, large and small, we are surrounded by the top minds in Vancouver’s real estate industry. We’ve been instrumental in launching thousands of homes with Rennie and understand the best practices for creating products that meet the needs of today’s buyers.

04

Proven Track Record

We have the expertise to help you sell quickly and for top dollar! As Medallion Club members since 2023—an accolade reserved for the top 10% of realtors in Greater Vancouver—and top 10% realtors at Rennie since 2020, our experience works for you.

05

Social Media Marketing

In today’s market, a strong social media presence isn’t just important—it’s essential, and that’s where we excel. When you list with us, we leverage cutting-edge social media strategies to showcase your property to the right audience, faster and more effectively than others. From eye-catching visuals on Instagram to targeted campaigns on Facebook and engaging content on YouTube, we ensure your property stands out. Our expertise in social media marketing guarantees maximum exposure, connecting with motivated buyers and creating buzz that others simply can’t match. With us, your home gets the attention it deserves in the digital world.

About Rennie

Marketing tools

Professional Photos

First impressions are everything. Photos will make or break the potential buyers interest in the property within the first 5 seconds. It is key to have great photos to capture the buyers attention immediately.

We hire professional photographers who utilize sophisticated HDR (high dynamic range) techniques. This strategy captures the angle at multiple exposures, and reduces the look of shadows, and overexposed bright spots. The product is a beautiful portrait-like look with each shot!

Laser Measured Floorplans

When homes selling between $800-$1600 per square foot, every inch matters! We provide laser measured, and highly accurate floorplans to see if there is any extra square footage that can be used for marketing purposes. Buyers also get a better sense of the space online before coming in person.

E Blast

Every day, Rennie Hot Sheets are sent to over 320 agents at Rennie, based in Vancouver and the lower mainland. Your listing will be featured in the new listings page, and potentially Rennie Sponsored pages in the Vancouver Sun and Ming Pao Daily.

Brochures and flyers

Hard stock brochures, 8 page brochure, highlighting all the features of the home, provided to prospective buyers at the showings and open houses.

Professional video

Once a buyer is interested, the video allows us to highlight the benefits and unique factors of your specific property. Allowing your listing to stand out from the rest!

Drone Footage

Drone footage provides a powerful context of the proximity to community amenities like parks, transit, shopping, beaches etc.

Social Media

With over 1200 followers that include other realtors, clients, and prospective home buyers, we will ensure to highlight your listing on our brohearns instagram page. Through boosted ads, and other paid mediums, we ensure to get as much exposure as possible.

Virtual Staging

Virtual staging is a powerful tool that transforms empty spaces into beautifully furnished rooms, helping buyers envision the full potential of a property. It’s cost-effective, quick to implement, and proven to attract more interest by making listings stand out online.

Multiplex and Redevelopment Specialists

As dedicated Multiplex & Redevelopment Specialists, we bring a unique advantage to every property listing. Our expertise ensures that your property is strategically positioned to attract the right buyers and maximize its value. For every listing, we conduct a comprehensive redevelopment viability study to identify the highest and best use of your property.

We provide a detailed checklist that breaks down key factors affecting your property’s redevelopment potential, empowering you with the knowledge to make informed decisions.

For properties with viable redevelopment prospects, we run a thorough proforma analysis. This financial model projects potential returns, offering a clear picture of the investment’s profitability. Armed with this information, we can highlight the value to prospective buyers, increasing the attractiveness of your listing.

Redevelopment marketing is a powerful strategy that can significantly enhance your property’s appeal. By showcasing its redevelopment potential, we can command higher offers and attract a broader range of buyers. Listing with us means leveraging our specialized knowledge and proactive approach to ensure you achieve the best possible outcome for your property.

Closing costs, commissions and taxes

How do I know if it's a good property or building?

Before the purchase of ANY property we always recommend putting at least Three (3) subject conditions with every offer. This allows you to put in an offer, and you can still back out if you find something wrong with the home. The three standard subjects conditions are: Inspection - hire a professional inspector to find any issues with the property. Review of documents - for buildings, we will check how much money is in the contingency reserve fund (CRF), what the building bylaws are, make sure there will be no surprise expenses or maintenance items. For houses, we will check title charges, and other documents. Financing- if you are getting a mortgage, we want to make sure the bank approves the property, and will provide you the mortgage required. With these 3 subject conditions, along with a few others, you will have peace of mind when purchasing your home.
Can I go to open houses on my own? What if there is another realtor there?

Of course! We actually recommend going to open houses on your own at the start of the process. Just tell the listing agent there who you are working with (hopefully it’s us :). Keep in mind: The agent at the open house is working for the seller, so sometimes it’s best not to tell them too much about your motivation, and ESPECIALLY don’t tell them how much you are willing to pay. It may hurt your ability to negotiate later on.
Do realtors provide rides?

We are happy to provide rides, its always fun to have company on the drive ☺. Nowadays, we find that most of our clients do prefer to drive themselves to allow for maximum flexibility before and after showings. Let us know if you’d like to drive together and we would love to arrange.
Deposit vs. Down payment - What's the difference?

NOTE: A deposit is different from a down payment. A deposit is to show the seller of the property that you are a serious buyer, this is generally due within one business day of an accepted offer, or after removing subject conditions. There is no set amount for the deposit; however, 5% of the purchase price is quite standard. This money is held in trust, typically by the buyer’s agent’s brokerage. Your lender will account the money used for the deposit towards the required down payment when due. Down Payment is usually between 5-20% of the purchase price. This is due before the completion date, when the title of the property transfers over and you receive the keys for your property. Any Deposit money that you have already provided will typically be included into your down payment.
How do realtors get paid?

With residential homes sales in Lower Mainland, generally the sellers will pay the commission for both the listing agent, and the buyer’s (or cooperating) agent. Therefore, all commissions are included in the purchase price. However, in some instances, some sellers will not be providing commission, or will provide a minimal commission for the buyer’s agent. In this situation buyers may decide to avoid viewing properties without commission included, or buyers can create a separate agreement on how their realtor will be compensated in these special cases.

Taxes

Capital gains is a one time tax paid when a profit has been made from the sale of an asset, this includes real estate.
- Primary Residences are exempt from the capital gains tax.
- In Canada, the first 250k in annual capital gain is taxed at a 50% inclusion rate with an increase to 66.67% for any gain over this amount.
- If the property sold was held by a corporation or trust, a 66.67% inclusion rate is charged on the entire capital gain.

Flipping tax - Federal (related to capital gains tax)
- If you are selling your property within 1 year of owning it (title transfer) all profit will be considered business income 100% taxable instead of being taxed as a capital gain (see above)

Flipping tax - Provincial
- Applies to all residential properties if sold if owned for a period less than 2 years (730 days)
  - Purchase date is the date of title transfer for all use

Deferred property tax
- Any property taxes that were not paid on time or were intentionally deferred would have to be paid in full before title transfer over.

Outstanding maintenance fees & Levies or judgements (strata)
- Any money owing to the strata will have to be paid out before title

Read to Sell your Property Contact Us Today!

Ryan O'hearn

778-384-2667 rohearn@rennie.com

Daniel O'Hearn

7783842667 dohearn@rennie.com